The Moosend Blog

October 08, 2015

How to plan and automate your christmas holiday campaigns

As we near the festive period of Christmas and its record sales potential for the year, marketeers have already started thinking and creating campaigns to lure shoppers and generate the biggest revenues they can possibly achieve with their digital marketing efforts.

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October 06, 2015

5 simple tips to win the race of Holiday Email Marketing

Holidays are not only holy but for most businesses around eCommerce, they are also profitable; as long as you get it right. Competition in the travel industry is fierce, with a lot of online players living by email marketing or dying in it. This calls for all marketing managers in the industry to keep up with latest trends in order to stay at the top of their game.

Moosend has gathered the top 5 tips to win the holiday email marketing battle. Let’s dive in.

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September 29, 2015

Subject Line: Do's and Dont's to make your email land in the inbox

Subject line is one of the most important factors that can influence upwards or downwards your open rates. Every time someone reads your subject line makes a decision: “Should I open this email or not?”. It is the moment of truth! Hence, you need to be very careful when choosing a subject line. It is very likely that you’ll end up spending the same time you spent designing the newsletter.

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September 24, 2015

Consumer Electronics: Top 6 chances to automate your email marketing strategy

Email marketing automations can assist marketeers in highly challenging industries, such as the consumer electronics one. Marketing Automation is this kind of magic that smoothes the buying process for the customer, to the point where he buys the product because it is so easy to do so.

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September 22, 2015

The world's best abandoned cart email

Did you know that the majority of users who abandon their shopping carts do so because of the high delivery charges? What if you could take advantage of that fact and boost your sales? In this article, we will discuss the reasons why users abandon their shopping carts and learn how automated emails can help you turn those users into buyers.

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